Processed Superfruits Market

Processed Superfruits Market Size Analysis

According to a recent survey conducted by ChemView Consulting, the Global Processed Superfruits Market grew at a CAGR of 5.7% between 2017-2021 and is estimated to be US$ 27,654.1Mn in 2022. Currently, the market is anticipated to grow at a CAGR of 5.4% and is expected to reach a valuation of US$ 46,791.4Mn by 2032 end.

Compared to regular fruits, processed superfruits offer more nutritional advantages for health. It has the most antioxidants, minerals, amino acids, vitamins, and good fats of any food. It can make various drinks, including flavored, ready-to-drink, and energy drinks.

Market Dynamic

SUPERFRUIT-BASED ANTIOXIDANTS ARE EXPECTED TO KEEP BOOSTING THE DEMAND FOR PACKAGED ORGANIC FOOD

The increased demand for antioxidant-rich superfruits is anticipated to fuel expansion in the global market for processed superfruits. Market expansion will be supported by consumer preference for natural food goods, including frozen fruits, and increased demand for ready-to-eat (RTE) foods and ready-to-drink (RTP) beverages. The importance of natural foods as food color and taste, in addition to applications for various dietary and functional uses, adds to the growth of the global processed superfruits industry.

THE CONSISTENCY PROBLEM IS EXPECTED TO POSE CHALLENGES FOR THE MARKET OF PROCESSED SUPERFRUITS MARKET

The market for processed superfruits is anticipated to face difficulties due to the consistency issue with the flavor. This aspect is expected to slow market expansion. The Middle East and Africa region’s inadequate infrastructure, including a lack of advanced manufacturing facilities and power, is anticipated to restrain market expansion.

GROWING DEMAND FOR SUPERFRUITS IS EXPECTED TO REPRESENT SIGNIFICANT OPPORTUNITIES FOR THE MARKET OF PROCESSED SUPERFRUITS

As a result of superfruits’ high antioxidant content and rising demand from the natural cosmetics industry, the market for processed superfruits is predicted to experience significant growth. Shortly, it is anticipated that increased demand for natural anti-aging cosmetics will support the market growth of processed superfruits due to growing awareness of the detrimental effects of synthetic anti-aging treatments.

The growing usage of processed superfruits as functional components in dietary supplements is anticipated to present enormous growth prospects. Additionally, it is expected that rising consumer desire for nutrient-rich natural food colors would encourage the market expansion of processed superfruits. The market’s growth is also credited with expanding the food and beverage sector due to growing consumer and government spending.

Market Segments Covered in Report

By Fruit Type:

• Apple
• Grape
• Acai
• Pomegranate
• Blueberry
• Cranberry
• Raspberry

By Food Sub-Segment:

• Functional Food
• Dairy Products
• Bakery and Confectionery
• Other Food Products

By Region and Country:

• North America (U.S., Canada)
• Latin America (Brazil, Mexico, Rest of Latin America)
• Europe (Germany, Italy, France, UK, Spain, Netherlands, Norway, Russia, Rest of Europe)
• Asia-Pacific (China, Japan, South Korea, India, Indonesia, Thailand, Vietnam, Australia & New Zealand, Rest of Asia-Pacific)
• Middle East (Saudi Arabia, Turkey, UAE, Rest of Middle East)
• Africa (South Africa, Nigeria, Egypt, Rest of Africa)

Segment-Wise Analysis

Why does Apple use processed super fruits instead of fresh ones?

Apple has a long history of dominating the market for processed fruit. Apple has continued to use processed super fruits while other businesses have switched to using fresh fruits in their products. This is due to several factors.

The first is that processed super fruits have a longer shelf life than fresh fruits. They can therefore be kept in storage for longer without becoming bad. This is crucial for a business like Apple since it must sell its products all year.

Second, processed superfruits typically have higher nutritional value than fresh fruits. This is so that the nutrients can be concentrated once the water has been removed from the fruit during processing. This is crucial for a business like Apple, which focuses on offering its consumers health items.

Third, processed superfruits tend to be more affordable than fresh fruits. This is because the processing removes the water from the fruit, making it lighter and cheaper to ship.

Region-Wise Analysis

The regions analyzed for the market include North America, Europe, Latin America, Asia Pacific, Middle East, and Africa.

• With a market share of 41.6%, Asia Pacific is anticipated to dominate due to rising demand for processed superfruits. Due to the huge increase in demand for personal care products, China and India are projected to dominate the global market for processed superfruits.
• According to a recent Market analysis, the U.S. processed superfruits market is expected to reach $5 billion in revenue with an annual growth rate of 8%. The growing demand for natural and nutritious meals and the increasing popularity of superfruits among health-conscious customers is driving the market.

Competition Analysis

The emergence of numerous local and regional competitors has led to a fragmented and competitive global market for processed superfruits. Key players use various marketing techniques, including alliances, growth, mergers and acquisitions, and collaborations.

The recent developments in the Global Processed Superfruits Market:

• In January 2020, Ocean Spray Cranberry Inc unveiled a revolutionary hybrid beverage called Ocean Spray Brew, created with superfruit juice and cold brew coffee.

A list of some of the key suppliers present in the market are:

• ymrise AG
• SunOpta Inc.
• Kerry Group plc
• Agrana Beteiligungs-AG
• Del Monte Pacific Limited
• Ocean Spray Cranberry Inc.
• PepsiCo Inc.
• Dabur India Ltd.
• Uren Food Group Limited
• Frutarom Industries Ltd.

Report Coverage and Highlights

• Our comprehensive, data-backed, and facts-oriented report provides niche and cross-sectional analysis at global and country levels.
• Assessment of the historical (actual data) and current market size (2017-2021), market projections (2022-2032), and CAGR.
• The market assessment across North America, Europe, East Asia, South Asia & Pacific, Latin America, Middle East, and Africa.
• Competitive tactical intelligence, key strategies adopted by top players, production capacity and company shares analysis, product brand surveys, and export-import analysis
• Pricing analysis to set and benchmark your current or future offerings across each product type helps you understand whether your pricing strategy is aligned with market expectations and can be compared to market disruptions.
• Predictions on critical supply and demand trends and technological expertise needed to address operations scalability.
• Consumer behavior shifts and their implications for players, list of end-users, and their consumption analysis.
• Key drivers, restraints, opportunities, and emerging trends impacting the market growth.
• Value chain analysis (list of manufacturers, distributors, end-users, and average profitability margins).
• Strategic market analysis, recommendations, and future headways on crucial winning strategies.